The Analytics Lifecycle Toolkit – A Practical Guide for an Effective Analytics Capability

Description

The modern enterprise is often characterized as “data-rich, but
information poor.” This challenge is exacerbated by the pure volume
and variety of data generated at the point of interaction (e.g., customers,
patients, suppliers) and careening outward. Whether you are
preparing, analyzing, presenting, or consuming data, having a strong
foundation in data and analytics is paramount for conveying ideas
effectively.

In this book, the world of big data, data science, and analytics is translated
into a practical, comprehensive guide where you can explore the
art and science of analytics best practices through a proven framework
for managing analytics teams and processes.

The focus of the book is on creating effective and efficient analytics
organizations and processes in order to strengthen the role of data and
analytics in producing organizational success.